图书介绍
实用商务英语教程pdf电子书版本下载
- 宋晓星,黄中军主编;周志杰,丁艺副主编 著
- 出版社: 北京:电子工业出版社
- ISBN:9787121209406
- 出版时间:2013
- 标注页数:342页
- 文件大小:57MB
- 文件页数:354页
- 主题词:商务-英语-高等职业教育-教材
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图书目录
Unit 1(商务社交用语) 1
Listening 1
Speaking 3
Reading 5
Writing 10
Translating and Interpreting 13
Classified Word Bank 14
Unit 2(商务礼仪) 16
Listening 16
Speaking 18
Reading 20
Writing 25
Translating and Interpreting 28
Classified Word Bank 29
Unit 3(公共关系) 31
Listening 31
Speaking 33
Reading 35
Writing 40
Translating and Interpreting 43
Classified Word Bank 45
Unit 4(企业文化) 47
Listening 47
Speaking 49
Reading 51
Writing 56
Translating and Interpreting 58
Classified Word Bank 60
Unit 5(就业市场) 61
Listening 61
Speaking 63
Reading 66
Writing 70
Translating and Interpreting 77
Classified Word Bank 78
Unit 6(接待客户) 80
Listening 80
Speaking 82
Reading 86
Writing 90
Translating and Interpreting 92
Classified Word Bank 94
Unit 7(组织会议) 95
Listening 95
Speaking 97
Reading 100
Writing 104
Translating and Interpreting 108
Classified Word Bank 109
Unit 8(产品与服务商务社交用语) 111
Listening 111
Speaking 113
Reading 116
Writing 121
Translating and Interpreting 123
Classified Word Bank 124
Unit 9(质量监控) 126
Listening 126
Speaking 128
Reading 130
Writing 134
Translating and Interpreting 137
Classified Word Bank 139
Unit 10(纠纷与对策) 141
Listening 141
Speaking 142
Reading 144
Writing 149
Translating and Interpreting 152
Classified Word Bank 153
Unit 11(市场营销与销售) 155
Listening 155
Speaking 157
Reading 159
Writing 164
Translating and Interpreting 168
Classified Word Bank 169
Unit 12(广告宣传活动) 171
Listening 171
Speaking 172
Reading 176
Writing 182
Translating and Interpreting 185
Classified Word Bank 186
Unit 13(电子商务) 188
Listening 188
Speaking 190
Reading 195
Writing 201
Translating and Interpreting 204
Classified Word Bank 205
Unit 14(商务谈判) 207
Listening 207
Speaking 209
Reading 212
Writing 217
Translating and Interpreting 221
Classified Word Bank 222
Unit 15(国际贸易) 224
Listening 224
Speaking 226
Reading 230
Writing 236
Translating and Interpreting 240
Classified Word Bank 241
Unit 16(商务会展) 243
Listening 243
Speaking 245
Reading 248
Writing 253
Translating and Interpreting 256
Classified Word Bank 258
Unit 17(商务旅行) 260
Listening 260
Speaking 262
Reading 265
Writing 271
Translating and Interpreting 275
Classified Word Bank 276
Unit 18(商务设备) 278
Listening 278
Speaking 280
Reading 286
Writing 291
Translating and Interpreting 293
Classified Word Bank 294
Unit 19(公司财务) 296
Listening 296
Speaking 298
Reading 301
Writing 307
Translating and Interpreting 309
Classified Word Bank 311
Unit 20(公司业绩) 313
Listening 313
Speaking 315
Reading 318
Writing 323
Translating and Interpreting 328
Classified Word Bank 329
附录A剑桥商务英语证书(BEC)简介 331
附录B 2012年全国商务英语(BEC)考试报考完全指南 333
附录C BEC考试内容题目范围 335
附录D中级商务英语写作:写英文商务信函的7个步骤 336
附录E常见商务演讲(Short Business Speeches) 337
附录F比较实用的商务英语信件套话 342
参考书目 343