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Chapter One Basic Knowledge of Business Letter Writing 1

Section One Introduction of Business Letter Writing 1

Section Two Layout of a Business Letter 2

Section Three Structure of a Business Letter 7

Section Four Addressing Envelopes 14

Section Five Good Writing Principles 16

Section Six Some Rules of Good Writing 20

Section Seven Useful Words＆Expressions 22

Section Eight Useful Sentences 22

Section Nine Exercises 25

Chapter Two Establishing Business Relations 28

Section One Introduction 28

Section Two Specimen Letters 29

Section Three Useful Words＆Expressions 39

Section Four Useful Sentences 41

Section Five Exercises 44

Chapter Three Enquiries 46

Section One Introduction 46

Section Two Specimen Letters 47

Section Three Useful Words＆Expressions 53

Section Four Useful Sentences 55

Section Five Exercises 58

Chapter Four Offers and Quotations 61

Section One Introduction 61

Section Two Specimen Letters 62

Section Three Useful Words＆Expressions 69

Section Four Useful Sentences 70

Section Five Exercises 73

Chapter Five Counter-offers 76

Section One Introduction 76

Section Two Specimen Letters 76

Section Three Useful Words＆Expressions 82

Section Four Useful Sentences 83

Section Five Exercises 86

Chapter Six Conclusion of Business 92

Section One Introduction 92

Section Two Specimen Letters 93

Section Three Useful Words＆Expressions 98

Section Four Useful Sentences 100

Section Five Exercises 104

Chapter Seven Terms of Payment 107

Section One Introduction 107

Section Two Specimen Letters 107

Section Three Useful Words＆Expressions 113

Section Four Useful Sentences 117

Section Five Exercises 121

Chapter Eight Establishment and Amendment of L/C 126

Section One Introduction 126

Section Two Specimen Letters 127

Section Three Useful Words＆Expressions 132

Section Four Useful Sentences 147

Section Five Exercises 152

Chapter Nine Packing 162

Section One Introduction 162

Section Two Specimen Letters 163

Section Three Useful Words＆Expressions 169

Section Four Useful Sentences 172

Section Five Exercises 175

Chapter Ten Shipping Marks and Shipment 179

Section One Introduction 179

Section Two Specimen Letters 180

Section Three Useful Words＆Expressions 187

Section Four Useful Sentences 190

Section Five Exercises 193

Chapter Eleven Insurance 197

Section One Introduction 197

Section Two Specimen Letters 197

Section Three Useful Words＆Expressions 202

Section Four Useful Sentences 204

Section Five Exercises 207

Chapter Twelve Complaints and Claims 211

Section One Introduction 211

Section Two Specimen Letters 212

Section Three Useful Words＆Expressions 217

Section Four Useful Sentences 219

Section Five Exercises 221

Chapter Thirteen Agency 224

Section One Introduction 224

Section Two Specimen Letters 224

Section Three Useful Words＆Expressions 230

Section Four Useful Sentences 232

Section Five Exercises 236

Chapter Fourteen Trade Forms 240

Section One Introduction 240

Section Two Specimen Letters 240

Section Three Useful Words＆Expressions 248

Section Four Useful Sentences 250

Section Five Exercises 254

Chapter Fifteen Job-Application Writing in English 258

Section One Introduction 258

Section Two Cover Letter 265

Section Three Specimen Letters of Application Letter 267

Section Four Useful Words＆Expressions 269

Section Five Useful Sentences 271

Section Six Exercise 275

Chapter Sixteen International Business Contracts 278

Section One Basic Concept of Contracts 278

Section Two Main Features of International Business Contracts 279

Section Three Categories of International Business Contracts 280

Section Four Language Features in the Contracts 281

Section Five Sample Contracts 283

Section Six Useful Words＆Expressions 285

Section Seven Useful Sentences 287

Section Eight Exercises 292

Chapter Seventeen Telex,Fax and E-mail 298

Section One Telex 298

Section Two Business Fax 300

Section Three E-mail 303

Section Four Useful Words＆Expressions 304

Section Five Useful Sentences 306

Section Six Exercise 308

Chapter Eighteen Other Letter Writing 311

Section One Invitation 311

Section Two Introduction 315

Section Three Letters of Appointment 316

Section Four Letters of Thanks 316

Section Five Letters of Congratulations 317

Section Six Letters of Reservation 318

Section Seven Notice and Announcement 319

Section Eight Ineroffice Menos 319

Section Nine Business Reports 320

Section Ten Agenda and Resolutions 322

Seciton Eleven Letter of Note 323

Seciton Twelve Exercises 323

Appendix 1 国家和地区分类术语 325

Appendix 2 重要传统节庆 328

参考文献 330