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Unit 1　An Introduction to Intercultural Communication Studies 1

Preview Questions 1

Text 2

Notes 11

Glossary 11

Questions for Discussion 12

Summary 12

Case Study 13

Questions and Activity 14

Further Reading 15

Comprehension Questions 18

Unit 2　Communication,Intercultural Communication and Culture 19

Preview Questions 19

Text 19

Notes 34

Glossary 34

Questions for Discussion 35

Summary 36

Case Study 36

Questions and Activity 38

Further Reading 38

Comprehension Questions 41

Unit 3　Cultural Patterns and Communication 42

Preview Questions 42

Text 43

Notes 64

Glossary 64

Questions for Discussion 65

Summary 65

Case Study 66

Questions and Activity 67

Further Reading 68

Comprehension Questions 74

Unit 4　Verbal Communication and Culture 75

Preview Questions 75

Text 75

Notes 81

Glossary 82

Questions for Discussion 82

Summary 82

Case Study 83

Questions and Activity 84

Further Reading 85

Comprehension Questions 93

Unit 5　Nonverbal Communication and Culture 94

Preview Questions 94

Text 95

Notes 110

Glossary 110

Questions for Discussion 111

Summary 111

Case Study 111

Questions and Activity 112

Further Reading 113

Comprehension Questions 116

Unit 6　Cultural Shock and Adaptation 118

Preview Questions 118

Text 119

Notes 134

Glossary 134

Questions for Discussion 134

Summary 135

Case Study 135

Questions and Activity 135

Further Reading 136

Comprehension Questions 139

Unit 7　Communication Strategies and Communicative Competence 140

Preview Questions 140

Text 140

Notes 153

Glossary 154

Questions for Discussion 154

Summary 154

Case Study 155

Questions and Activity 157

Further Reading 157

Comprehension Questions 159

Unit 8　Cultural Differences in Verbal Style 161

Preview Questions 161

Text 161

Notes 185

Glossary 186

Questions for Discussion 186

Summary 187

Case Study 187

Questions and Activity 189

Further Reading 189

Comprehension Questions 190

Unit 9 Humor and Jokes in Different Cultures 191

Preview Questions 191

Text 192

Notes 195

Glossary 196

Questions for Discussion 196

Summary 197

Case Study 198

Questions and Activity 200

Further Reading 201

Comprehension Questions 206

Unit 10 Color Words and Their Cultural Connotations 207

Preview Questions 207

Text 207

Notes 217

Glossary 218

Questions for Discussion 219

Summary 219

Case Study 220

Questions and Activity 220

Further Reading 220

Comprehension Questions 227

Unit 11 Idioms across Cultures 228

Preview Questions 228

Text 228

Notes 246

Glossary 246

Questions for Discussion 246

Summary 247

Case Study 247

Questions and Activity 252

Further Reading 252

Comprehension Questions 257

Unit 12 Culture and International Business 258

Preview Questions 258

Text 259

Notes 273

Glossary 273

Questions for Discussion 274

Summary 274

Case Study 275

Questions and Activity 276

Further Reading 277

Comprehension Questions 280

Bibliography 282