图书介绍
跨文化交际技巧 英文版pdf电子书版本下载
- 何维湘等编著 著
- 出版社： 广州：中山大学出版社
- ISBN：7306022741
- 出版时间：2004
- 标注页数：255页
- 文件大小：22MB
- 文件页数：518页
- 主题词：
PDF下载
下载说明
跨文化交际技巧 英文版PDF格式电子书版下载
下载的文件为RAR压缩包。需要使用解压软件进行解压得到PDF格式图书。建议使用BT下载工具Free Download Manager进行下载,简称FDM(免费,没有广告,支持多平台）。本站资源全部打包为BT种子。所以需要使用专业的BT下载软件进行下载。如 BitComet qBittorrent uTorrent等BT下载工具。迅雷目前由于本站不是热门资源。不推荐使用！后期资源热门了。安装了迅雷也可以迅雷进行下载！
（文件页数 要大于 标注页数，上中下等多册电子书除外）
注意：本站所有压缩包均有解压码： 点击下载压缩包解压工具
图书目录
Introduction 引论 1
Chapter 1 Communication and Culture 交际与文化 5
What Is Communication? 5
The Ingredients of Communication 11
The Characteristics of Communication 13
What is Culture? 17
Cultural Components 21
The Characteristics of Culture 23
Chapter Review 28
Glossary 29
Study Questions 30
References 31
Chapter 2 Cultural Models and Stereotypes 文化类型和文化定势 33
Popular Cultural Models 35
Indivdualism/Collectivism 35
Low Power-distance/High Power-distance 39
Low Uncertainty-avoidance/High Uncertainty-avoidance 41
Career Success/Quality of Life 43
Confucian Dynamism 44
Other Models 45
Context:High-context/Low-context 45
Time Usage:Polychronic/Monochronic 47
Rules and Relationship:Universalism/Particularism 49
Other Cultural Dimensions 50
Cultural Stereotypes 51
Chapter Review 55
Glossary 56
Study Questions 57
References 57
Chapter 3 Language and Intercultural Communication 语言与跨文化交际 59
What Is Language? 62
Intercultural Communication 67
Discourse Communities(Speech Communities) 69
Language Eduction 73
Chapter Review 83
Glossary 85
Study Questions 87
References 89
Chapter 4 Non-verbal Communication 非语言交际 91
Communication Without Words 91
Differences Between Verbal and Non-verbal Communication 94
The Relationship Between Verbal and Non-verbal Communication 95
Kinesics:Body Language 96
Proxemics 105
Time 107
Silence 108
Paralanguage 109
Chapter Review 110
Glossary 112
Study Questions 113
References 113
Chapter 5 Customs,Etiquette and Protocol 习俗、礼仪、礼节 115
Your Business Image 115
Posture and Body Language 115
Eye Signals 116
Business Attire 116
The Protocol of the Business Card 117
The Protocol of the Handshake 118
Arriving for an Appointment 119
Entering a Room 120
Introducing Yourself 121
Dining Etiqutte 125
World Class Dining Do's and Don'ts 131
Tipping 134
Basic Netiquette Rules 136
Business Letters 138
Chapter Review 141
Glossary 142
Study Questions 142
References 142
Chapter 6 Globalization and Communication 全球化与交际 144
What is Globalization? 144
How Globalized Are We? 146
Globalization and Communication 147
Critical Localism 153
Sensitive Stereotyping 155
How Are Companies Globalizing Their Communication? 157
Chapter Review 161
Glossary 161
Study Questions 162
References 164
Chapter 7 Corporate Culture 企业文化 165
Organizational Culture's Functions 166
Culture as the Organization's Personality 166
Identifying Organizational Culuure 169
How is Organizational Culture Created? 173
Tools for Transmitting Culture 175
Weak Organizational Cultures 178
Culture Influences Climate 180
Organizational Culture and Its Human Dimension 182
Chapter Review 184
Glossary 184
Study Questions 185
References 185
Chapter 8 Cross-cultural Teams 跨文化团队 186
What is a Cross-cultural Team? 186
What Makes a Good Cross-cultural Team? 188
The Five Elements of a Good Cross-cultural Team 191
Chapter Review 215
Glossary 216
Study Questions 217
References 218
Chapter 9 Common Problems in Intercultural Communication 跨文化交际中常见的问题 220
Culture Shock 220
Ethnocentrism 224
Projected Similarity 227
Stereotypes 229
Misevaluation 231
Prejudice and Discrimination 232
Chapter Review 233
Glossary 234
Study Questions 235
References 236
Chapter 10 Intercultural Communication Competence 跨文化交际能力 238
The Importance of Intercultural Communication Competence 239
Nativeness and Communicative Competency 240
Ways to Develop Intercultural Communication Competence 243
Chapter Review 252
Glossary 253
Study Questions 254
References 254