新世纪商务英语专业本科系列教材 商务英语阅读教程 2pdf电子书版本下载

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Unit 1 International Organizations 1

Part Ⅰ Pre-reading Questions 1

Part Ⅱ Extensive Reading 2

Text A Roles of International Organizations in the Global Economy 2

Text B Story of the International Chamber of Commerce 6

Part Ⅲ Reading Skills：因果关系的理解 11

Part Ⅳ Supplementary Reading：What Is the World Trade Organization？ 13

Part Ⅴ Test Yourself 15

Unit 2 Telecommunications 18

Part Ⅰ Pre-reading Questions 18

Part Ⅱ Extensive Reading 19

Text A The Computer and the Poet 19

Text B Getting the Message,at Last 23

Part Ⅲ Reading Skills：定语从句的理解 27

Part Ⅳ Supplementary Reading：What,No Phone？ 29

Part Ⅴ Test Yourself 31

Unit 3 International Trade 33

Part Ⅰ Pre-reading Questions 33

Part Ⅱ Extensive Reading 34

Text A Is Trade Good for America？ 34

Text B The Farm Fight 39

Part Ⅲ Reading Skills：“it”的多种用途 44

Part Ⅳ Supplementary Reading：The Great Trade Routes 47

Part Ⅴ Test Yourself 51

Unit 4 Human Resources 55

Part Ⅰ Pre-reading Questions 55

Part Ⅱ Extensive Reading 56

Text A The World As I See It 56

Text B The Battle for Brainpower 60

Part Ⅲ Reading Skills：主语从句的理解 67

Part Ⅳ Supplementary Reading：Masters of the Universe 69

Part Ⅴ Test Yourself 73

Unit 5 Education 76

Part Ⅰ Pre-reading Questions 76

Part Ⅱ Extensive Reading 77

Text A Universities and Their Function 77

Text B Global Degrees 81

Part Ⅲ Reading Skills：过去分词的理解 86

Part Ⅳ Supplementary Reading：College Is a Bad Investment 88

Part Ⅴ Test Yourself 90

Unit 6 Travel 93

Part Ⅰ Pre-reading Questions 93

Part Ⅱ Extensive Reading 94

Text A Enter（Again）the Golden Age of Travel 94

Text B Tourism and Peace 98

Part Ⅲ Reading Skills：通过上下文猜测词义 103

Part Ⅳ Supplementary Reading：Longmen Grottoes（Dragon Gate Grottoes） 105

Part Ⅴ Test Yourself 108

Unit 7 Management 111

Part Ⅰ Pre-reading Questions 111

Part Ⅱ Extensive Reading 112

Text A Managers Must Manage 112

Text B You Can't Count on Your Employer 117

Part Ⅲ Reading Skills：长句的理解 122

Part Ⅳ Supplementary Reading：Four Ways to Make Sure Your Employees Will Leave 124

Part Ⅴ Test Yourself 126

Unit 8 Marketing（Ⅰ） 129

Part Ⅰ Pre-reading Questions 129

Part Ⅱ Extensive Reading 130

Text A Wake-Up Time 130

Text B The Greatest Salesman in the World 134

Part Ⅱ Reading Skills：倒装句型的理解（Ⅰ） 139

Part Ⅳ Supplementary Reading：Death of a Salesman 141

Part Ⅴ Test Yourself 144

Unit 9 Marketing （Ⅱ） 148

Part Ⅰ Pre-reading Questions 148

Part Ⅱ Extensive Reading 149

Text A The Secret to Smartphone Marketing Is Still Email 149

Text B Email Marketing Gets New Persona with AI 153

Part Ⅲ Reading Skills：快速泛读、计时阅读、略读和寻读 157

Part Ⅳ Supplementary Reading：Email Subject Lines Can Really Suck and Here's How to Make Yours Better 160

Part Ⅴ Test Yourself 163

Unit 10 Hi-Tech Companies 166

Part Ⅰ Pre-reading Questions 166

Part Ⅱ Extensive Reading 167

Text A How Far Can Amazon Go？ 167

Text B Apple's Future——Reluctant Reformation 171

Part Ⅲ Reading Skills：猜词法、略读法、查读法和读懂言外之意法 176

Part Ⅳ Supplementary Reading：Telecom Networks—Two Companies 178

Part Ⅴ Test Yourself 180

Unit 11 Logistics 184

Part Ⅰ Pre-reading Questions 184

Part Ⅱ Extensive Reading 185

Text A Supply-Chaining 185

Text B 21st-Century Clippers 188

Part Ⅲ Reading Skills：时间状语从句的理解 192

Part Ⅳ Supplementary Reading：Give Globalization a Hand 194

Part Ⅴ Test Yourself 197

Unit 12 Banking 200

Part Ⅰ Pre-reading Questions 200

Part Ⅱ Extensive Reading 201

Text A What Is a Bank Really For？ 201

Text B Online Banking,Is It for You？ 206

Part Ⅲ Reading Skills：省略句的理解 212

Part Ⅳ Supplementary Reading：What Are Central Banks？ 214

Part Ⅴ Test Yourself 217

Unit 13 Opulence 221

Part Ⅰ Pre-reading Questions 221

Part Ⅱ Extensive Reading 222

Text A Of the Natural Progress of Opulence 222

Text B Monetary Policy：A Long Low Note 226

Part Ⅲ Reading Skills：英语阅读的一些技巧 230

Part Ⅳ Supplementary Reading：Free Exchange 231

Part Ⅴ Test Yourself 234

Unit 14 Investment 237

Part Ⅰ Pre-reading Questions 237

Part Ⅱ Extensive Reading 238

Text A Find What Type of Investment is Right for You 238

Text B How Much Should People Pay for Investing in the Stock Market？ 241

Part Ⅲ Reading Skills：商务英语阅读的词汇特点和阅读模型 246

Part Ⅳ Supplementary Reading：European House Prices Are Finding It Harder to Defy Gravity 248

Part Ⅴ Test Yourself 251

Unit 15 Stock Market 254

Part Ⅰ Pre-reading Questions 254

Part Ⅱ Extensive Reading 255

Text A An Introduction to the Stock Market 255

Text B What Makes Stock Prices Go Up and Down？ 260

Part Ⅲ Reading Skills：倒装句型的理解（Ⅱ） 265

Part Ⅳ Supplementary Reading：Warren Buffett：How He Does It 266

Part Ⅴ Test Yourself 270

Unit 16 Insurance 274

Part Ⅰ Pre-reading Questions 274

Part Ⅱ Extensive Reading 275

Text A The Danger of Lying in Bed 275

Text B The Fine Print：Insurance 279

Part Ⅲ Reading Skills：并列句的理解 285

Part Ⅳ Supplementary Reading：European Insurers Get Some Souped-Up New Regulations 287

Part Ⅴ Test Yourself 289

Appendix：Key to Test Yourself 291